TikTok’s Business Messaging enables Business Accounts to send and receive direct messages with TikTok users on your Whitelabel. It helps business users enhance customer engagement and streamline messaging workflows through our platform.
This documentation is exclusive to Whitelabel owners. If you don’t have a Whitelabel, please don’t read this documentation.
It is required for the Whitelabel to create its own TikTok app to allow businesses to access TikTok Business Message.
Regional availability and required reviews
The TikTok Business Messaging API is not yet available in the European Economic Area, Switzerland, or the UK market. For Business Accounts signed up in those regions, TikTok Automation is unavailable. Additionally, direct messages sent from TikTok accounts in these regions cannot be automated, even if the TikTok Business account.
Follow the steps below to add a TikTok app to your Whitelabel
1 – Create a TikTok For Business account
3 – Create a developer app
After you create the app, navigate to Basic Information
Advertiser authorization URL: https://SUB_DOMAIN/auth/tiktok
Include “Ad Account Management“, “CTX Events Management“, and “Measurement” scopes of permission in your application.
4 – Request access to TikTok Business Message
Please start your application by submitting your information through this form.
When filling the form, please do not include the United States in session Managed Business Account Regios, as this significantly increases the approval process time.
The TikTok API for Business team will process your request and initiate the review process within 10 working days after your submission. You can check this official TikTok documentation for more information
6 – Add TikTok app to Whitelabel
After your app was approval to use TikTok Business Message, navigate to your Whitelabel settings > Integration
You can get the App ID and the Secret key from the TikTok App settings
